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NetCraftRegistry of licensed digital likenesses
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Your likeness rights, cleared before anyone asks

A reference recording of face and voice, your usage rules fixed in advance, and a licence on every placement. You keep approval over each one, and a revenue line that doesn't need a shoot day.

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What you control

Approval mode
Every placement personally, or automatically inside a frame you set.
Category frame
The sectors you're open to. Everything else is closed by default.
Stop-list
Categories declined at intake, before they ever reach you.
Territory and term
Where a licence applies, and for how long.

How joining works

  1. Record the reference

    A few minutes of video and voice in controlled conditions. It's held with us; every right stays with you. Joining costs nothing.

  2. Accept the terms

    Non-exclusive, twelve months. Categories, stop-list and territory are fixed in your profile and apply to every request automatically.

  3. Choose your approval mode

    Approve each placement personally, or only see requests that already sit inside the frame you set.

  4. Receive requests

    Brand, format, term, territory and budget arrive in one record. Answer yes or no, or name your own price and terms.

  5. Approve the creative and get paid

    We run generation with partners under NDA. Only material you approved goes live, and payment follows your confirmation.

Who this is for

  • Clubs and leagues

    One agreement covers a 25–30 player roster. You already sell image rights to sponsors; this is the same asset in a format sponsors are now asking for.

  • Talent agencies and creator networks

    A revenue line on a roster you already represent, without adding headcount.

  • Labels and studios

    Artists, animation, series and game characters whose value doesn't depend on a schedule.

  • Estates and archives

    Likenesses whose commercial life outlasts the career, with heirs' consent on record.

How we work

Six terms, the same for everyone in the registry. Nothing below is negotiated case by case.

Non-exclusive
You keep working with anyone, including direct shoot contracts. We don't ask for exclusivity and we don't promise it to brands.
Twelve months
With the right to exit earlier on written notice.
The reference recording sits with us, the rights stay with you
No public model is trained on it. At the end of the term it is deleted on your request.
The stop-list is enforced on intake
Categories you've closed never reach you — the request is declined at the door.
You approve the final creative
Nothing goes live without your confirmation. Payment follows approval.
Contractors never receive the reference recording
Generation partners work under NDA, from a brief and approved materials, and delete everything at the end of the project.

Frequently asked questions

Start a conversation

Tell us which side you're on and what you're working with. Replies come from a person, usually same day.